Kia Statistics: Sales, Workforce, Emissions and Vehicle Data

Kia’s reported revenue rose from KRW 69,862 billion in 2021 to KRW 114,141 billion in 2025, while ex-factory sales remained close to 3 million vehicles annually in 2023–2025. The figures below place that scale alongside Kia’s workforce, environmental footprint, electrification measures, and U.S. vehicle characteristics. Geographies and measurement definitions vary by source, so each section identifies what is being measured.

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Sales and financial scale

Kia’s consolidated revenue increased each year in the five-year series reported by Kia. Revenue was KRW 69,862 billion in 2021, KRW 86,559 billion in 2022, KRW 99,808 billion in 2023, KRW 107,449 billion in 2024, and KRW 114,141 billion in 2025. These are company-level financial figures, measured in Korean won billions, rather than vehicle prices or regional sales.

Year Reported revenue Ex-factory sales
2023 KRW 99,808 billion 3.064 million vehicles
2024 KRW 107,449 billion 3.024 million vehicles
2025 KRW 114,141 billion 3.037 million vehicles

Kia reported ex-factory sales of 3.064 million vehicles in 2023, 3.024 million in 2024, and 3.037 million in 2025. The coverage combines Korea, export, and overseas ex-factory sales. Ex-factory sales are not the same as retail registrations, so they should not be read as a direct count of vehicles purchased by end customers in a particular country. The revenue and sales series come from Kia’s Financial Graphs | Kia Year-over-Year Financial Trends Visualized | Kia Global Brand Site.

The pairing of the two measures is useful: the reported vehicle volume was broadly stable across 2023–2025, while revenue was higher in each successive year. That observation describes the supplied series; it does not establish why revenue changed, because no price, mix, currency, or cost data are provided here.

Workforce and employment

Kia’s domestic operations reported 836 newly hired employees in 2023, 1,067 in 2024, and 1,368 in 2025. These are domestic-operation figures and do not represent Kia’s global workforce. The increase in the reported annual hiring count is therefore best understood as a change in the domestic recruitment measure across these years, not a worldwide employment total.

Domestic labor-union membership was reported as 1,065 people, or 3.25%, in 2023; 1,115 people, or 3.34%, in 2024; and 1,129 people, or 3.37%, in 2025. Kia notes that some historical membership data were revised, so comparisons should follow the company’s current presentation rather than treating earlier versions as independently verified.

The reported domestic employee retention figure was 21.9 years in 2023, 21.8 years in 2024, and 20.8 years in 2025. The source labels this metric as retention and covers domestic operations. It should not be interpreted as a global average or as a guarantee that every employee remains for that duration.

Domestic indicator 2023 2024 2025
Newly hired employees 836 1,067 1,368
Labor-union members 1,065 1,115 1,129
Labor-union membership rate 3.25% 3.34% 3.37%
Reported retention figure 21.9 years 21.8 years 20.8 years

The employment, membership, and retention figures are from Organizational Culture & Talent | Kia Diversity and People Development | Kia Global Brand Site. Their domestic scope is important when comparing them with consolidated revenue or worldwide environmental measures.

Greenhouse gases and energy

Kia’s Scope 1 and Scope 2 greenhouse-gas emissions across domestic and overseas operations totaled 1,130.9 thousand tonnes of CO2-equivalent in 2023, 1,178.5 thousand tonnes in 2024, and 1,096.4 thousand tonnes in 2025. Scope 1 and Scope 2 describe operational emissions, but the series has a classification change: from 2024 onward, leased-asset emissions previously classified in Scope 3 Category 8 are included in Scope 1 and Scope 2. The 2025 figures may also not sum exactly to component totals because of rounding.

Scope 3 is a value-chain estimate rather than a direct facility measurement. Kia reported 99,498.2 thousand tonnes of CO2-equivalent in 2023, 99,395.2 thousand tonnes in 2024, and 142,060.7 thousand tonnes in 2025. Category coverage and calculation bases vary by category. In addition, Kia changed the use-phase driving-distance assumption from 200,000 kilometers in 2023–2024 to 220,000 kilometers in 2025, so the 2025 Scope 3 estimate should not be treated as a like-for-like trend without that qualification.

The use of sold products, a modeled Scope 3 category, accounted for 79,327.6 thousand tonnes of CO2-equivalent in 2023 and 77,804.5 thousand tonnes in 2024. These are modeled use-phase emissions, not direct Kia facility emissions.

Total energy consumption across Kia’s domestic and overseas operations was 3,637,639 MWh in 2023 and 3,869,712 MWh in 2024. The available values do not include a 2025 total energy-consumption figure in this dataset. Environmental emissions and energy figures are reported in Environmental Management Framework | Kia Environmental Governance Structure | Kia Global Brand Site.

Water, pollutants and waste

Kia’s domestic operations took in 6,343,388 tonnes of water in 2023, 6,516,768 tonnes in 2024, and 7,094,878 tonnes in 2025. Domestic water withdrawal, a separate reported measure, was 4,645,326 tonnes in 2023, 4,776,932 tonnes in 2024, and 4,980,448 tonnes in 2025. Because the source presents both total water intake and water withdrawal, the two series should not be substituted for one another.

Domestic operations generated 231,938.1 tonnes of waste in 2023, 208,417.8 tonnes in 2024, and 174,650.4 tonnes in 2025. Kia reported a domestic total waste recycling ratio of 92.9% in 2025. No earlier recycling-ratio value is included here, so the 2025 percentage should be presented as a single-year measure rather than a complete time trend.

Domestic environmental indicator 2023 2024 2025
Water intake 6,343,388 tonnes 6,516,768 tonnes 7,094,878 tonnes
Water withdrawal 4,645,326 tonnes 4,776,932 tonnes 4,980,448 tonnes
Waste generated 231,938.1 tonnes 208,417.8 tonnes 174,650.4 tonnes

The water and waste figures cover Kia domestic operations, unlike the domestic-plus-overseas scope used for some emissions and energy measures. They are reported in Environmental Management Framework | Kia Environmental Governance Structure | Kia Global Brand Site.

Electrification, recyclability and renewable energy

Kia reports model-level recyclability estimates for three dedicated electric vehicles. The EV6 is reported at 88.2% for production from 2022 onward, the EV9 at 89.3% for production from 2023 onward, and the EV3 at 89.8% for production from 2024 onward. The table was current in 2025. Kia states that these percentages use a worst-case calculation combining the lowest recyclability specifications, so they are estimates under that methodology, not universal recovery rates measured after vehicles reach end of life.

Kia’s average European CO2 efficiency was 99.8 g CO2/km in 2022, 101.6 g CO2/km in 2023, and 106.0 g CO2/km in 2024. These are fleet-level average CO2-efficiency figures for Kia Europe, not individual model results. The values should therefore be read as averages for the relevant European fleet and year.

As of June 2026, renewable-energy power-purchase-agreement procurement totaled 51.1 MW at Kia domestic sites in South Korea and 58.3 MW at overseas sites in China. These are procurement capacities at the stated date and locations, not a percentage of Kia’s total electricity consumption. The recyclability, European efficiency, and renewable-energy figures are from Environmental Management Framework | Kia Environmental Governance Structure | Kia Global Brand Site and Key ESG Performance | Kia ESG Achievements and Results | Kia Global Brand Site.

U.S. vehicle efficiency and attributes

The U.S. Environmental Protection Agency’s final model-year 2024 tables provide manufacturer-level measures for new U.S. Kia vehicles. Kia’s estimated real-world fleet fuel economy was 29.2 miles per gallon. Average vehicle weight was 3,899 pounds, average horsepower was 212 HP, average 0-to-60 mph acceleration time was 8.1 seconds, and average vehicle footprint was 49.2 square feet.

U.S. Kia model-year 2024 category Share of production Estimated real-world fuel economy
Sedan/wagon 26.9% 32.8 mpg
Car SUV 17.9% 41.5 mpg
Truck SUV 48.0% 25.9 mpg
Minivan/van 7.1% 22.9 mpg

These vehicle-type groups show why the manufacturer average should not be applied to every Kia. Sedan/wagon vehicles represented 26.9% of Kia’s U.S. model-year 2024 production and averaged 32.8 mpg estimated real-world fuel economy. Car SUVs represented 17.9% and averaged 41.5 mpg, while truck SUVs represented 48.0% and averaged 25.9 mpg. Minivans and vans represented 7.1% and averaged 22.9 mpg.

The EPA describes the fuel-economy values as estimated real-world metrics, and the category values use regulatory groupings. Weight, horsepower, acceleration, and footprint are also manufacturer-level averages across new vehicles. These facts describe U.S. model-year 2024 production, not all Kia vehicles worldwide or every vehicle on the road. The source is the EPA’s 2025 EPA Automotive Trends Report: Fuel Economy, and Technology since 1975.

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